Month: May 2021

Posted on Latesha Lynch

Why You Shouldn’t Default to a Low-Ticket Offer Because You Aren’t Selling High-Ticket

Many service providers default to low-ticket offers after facing rejections on their premium prices. They also might not even offer a high-ticket offer because they’re fearful that no one will sign on.   Today’s episode is going to be a tough but important one to hear if you happen to find yourself in this category. I’m addressing why you shouldn’t default to selling a low ticket offer just because you aren’t selling high-ticket. I discuss the importance of standing behind your pricing with confidence, how to understand your ideal clients deeply enough to see the value in your offer, andContinue readingWhy You Shouldn’t Default to a Low-Ticket Offer Because You Aren’t Selling High-Ticket

Posted on Revolutionary CEO Podcast cover

Why it’s a Good Thing to Price Yourself Out of Your Old Client’s Budget

You want to be known as a great service provider who delivers excellent work and customer service. What you don’t want to be known for, as a service provider, is being affordable. I first realized this when I was severely undercharging for my services. Although I was getting referrals left and right, I was getting them because I was affordable. Worst of all, these low-ticket clients often demanded the most time.   In today’s episode, I’m addressing a very common and important issue many newer CEOs have: raising your rates and why it’s a good thing to price yourself outContinue readingWhy it’s a Good Thing to Price Yourself Out of Your Old Client’s Budget

Posted on Latesha Lynch

Why Educational Content Makes You Look like Google or Pinterest and Not an Expert

Unpopular opinion: your educational content doesn’t set you up as an in-demand expert. We all love a good carousel post that explains the ABCs of how to do something. These types of posts generally gain more engagement. But you’re forgetting that if you sell high-ticket or premium offers, these types of posts aren’t doing much to solve your audience’s pain points.   In today’s episode, I’m filling in the gaps in your content strategy when it comes to selling and marketing your high-ticket offers. I share why educational content should only sit at the very beginning of your funnel. IContinue readingWhy Educational Content Makes You Look like Google or Pinterest and Not an Expert

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How YouTube can generate leads for your high-ticket business with Jamar Diggs

If you want to sell high-ticket services, you need to show your face. In this digital age, the best (and easiest) way to show up for any potential customer is to do so through video. This is why I’ve invited YouTube conversions coach, Jamar Diggs to the Revolutionary CEO podcast.   In today’s episode, Jamar schools you on the value of YouTube, especially when it comes to generating leads for your high-ticket business. We’re also discussing the importance of SEO, conquering your fears of showing up on video, and why YouTube is the platform to be on if you wantContinue readingHow YouTube can generate leads for your high-ticket business with Jamar Diggs

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